Creative labor is a strange beast, relying as much on a good muse as it does organizational acumen. Balancing these often contrary tendencies requires a corporate culture that supports and enables a dynamic, flexible, noisy, and committed team. As Shawn Parr has reminded us recently, businesses with performance-oriented cultures that empower passionately and actively engaged employees enjoy “statistically better financial growth, with high employee involvement, strong internal communication, and an acceptance of a healthy level of risk-taking in order to achieve new levels of innovation.”
With this in mind, we would like to share five pointers we have developed internally to describe the culture of the office here at Undercurrent. While we recognize blowing a horn about our own culture immediately makes us uncool (cool never talks about how cool it is), we present these principles as an invitation for critique. So, without further adieu, here’s what it takes to work at UC.