Even the largest budgets for digital projects pale in comparison with the amount spent on operating costs by a blue chip company. As a result, we all strive to do more with less, to make small budgets deliver substantial outcomes. Yet many of us ignore the simplest thing we could do to make our digital budgets work twice as hard by thoroughly accounting and planning for risk.
Most people believe they need to master “the cloud” in some way to prepare for the future. Truth be told, while everyone should gain an cursory understanding of technology, deep knowledge of how cloud computing systems work will always be reserved for IT departments. Instead, here are the best traits and principles of cloud computing systems that businesses should learn from.
For many industries, digital has brought about a proliferation of competition and changes to traditional business models. It is no secret that established companies outside the tech sector sometimes struggle to successfully integrate digital into their business. Emma Haak of Fast Company recently published an interesting short piece about the innovation strategies of a few blue chips, advocating for venture investments. As she notes, DeBeers, Best Buy, and BMW are among the companies relying on acquiring creative, interesting start-ups for their technology as a short-cut to business innovation. Read more